Resources

Discover the power of influencer marketing and how it can propel your brand on an international scale. Join us to learn from Damani Harrison, Head of Branding and Chief Style Officer at Diamondback Toolbelts, who has successfully expanded their business globally using influencer partnerships. During this event, you'll gain valuable insights into the strategies and tactics employed to reach an international audience. Explore the dos and don'ts of influencer collaborations, discover the best platforms for finding the right influencers, and unlock the secrets to creating authentic and impactful campaigns. This webinar will address the following:

• Why use influencers and how to incorporate them into your international strategy
• Identifying and vetting the right influencers to match your brand
• Differences to expect when working with international influencers vs. U.S.-based influencers
• How to get the best results from influencers
• Macro vs micro influencers
• Compensation strategies
• Repurposing influencer content
• Social media as a community

Whether you're a startup or an established brand, this event is a must-attend for anyone looking to take their business to the next level.