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Turkey’s strategic location at the crossroads of Europe, Asia, and the Middle East makes it a crucial trade and energy transit hub. The country serves as a bridge between Western markets and emerging economies, which enhances its geopolitical influence. The country is a leading global producer of agricultural products, textiles, motor vehicles, transportation equipment, construction materials, consumer electronics, and home appliances. It is also the 5th most visited destination in the world. Since 2021, Turkey’s GDP has shown steady recovery and accelerated growth, reaching its highest levels by the end of 2023. U.S. companies should benefit from local support. Market insight and connections of local representatives provide a major advantage for entering the business world and gaining market access in Turkey.