Browse articles, videos, and how-to guides related to international sales and marketing.
Sales inquiries from potential customers in foreign countries can be quite different than what companies are accustomed to receiving from domestic sources. Responding to a… Read more
The Seven ‘Ps’ of International Marketing: Product: the packaging design, branding, trademarks, warranties, guarantees, and life cycles of a product or service Price: setting profitable… Read more
In this Going Global Tutorial, Colleen Jolly of 24 Hour Company discusses building your brand.
In this Going Global Tutorial, Morris DeFeo of Crowell & Moring discusses contracts and agreements.